
ALARA APOTHECARY
LUXURY IN A JAR

SHOWERS OF PURE GOODNESS

Peaches, Lemon Verbena, Petrol, Freshly-mowed grass, Night-scented stock. Every single person has a set of aromas that make them inordinately happy. In fact, the loss of olfactory perception can be one of the first signs of some illnesses. Hope that fact helps the next time you’re struggling to breathe on the Victoria Line because of some soap-dodger! Congratulate yourself on your healthy senses instead. Some aromas can promise more than they deliver: coffee– it always smells great even if it tastes like dishwater. Some never let you down: bacon, roast chicken– I need say no more.
The senses of smell and taste are inextricably intertwined, and are as personal to each person as their fingerprint is. To say that this complicates matters when one is formulating a fragrance is a massive understatement. One of the hardest things I had to learn was not to compound scents based only on my preferences. The second was to learn to rely on people’s instinctive responses. I found that if you encourage people to dwell on a scent they hated at first smell, they begin to vacillate. However, they still hate it deep down and would never apply that scent, so you end up with a false positive. Of course, some testers are wonderfully brutal and honest (Thanks, the BC crew!!), and that makes life a lot easier for the chemist.
A smell can instantaneously transport you back to another place or time in a way that even music or words cannot. This can be pretty freaky because one often can’t pinpoint the source of the aroma but suddenly, there you are at the door of the principal’s office again. We all know nothing good ever came from THAT, except for you swots out there. So, stay safe. Confine yourself to the lovesome AlaraApothecary range of products and all will be well. Coming soon–the personalised sci-fi style inflatable Aromabubble. You never need fear the Victoria Line again………
Gather ye rosebuds
Another exhausting day dealing with the seemingly endless minutiae of running a business. I need a PA. My PA would probably also need a PA at this point. So anyway, I was in full whinge-mode as I walked to the High Street to get a newspaper. The roads leading to that street were all blocked off with police cars, an ambulance was parked on the pavement and there were lots of policemen re-directing the traffic away. The local Green was cordoned off and the air ambulance I had seen flying overhead 10 minutes before had landed on the Green.
As far as I could understand it, someone had either been badly injured in, or by the bus that was parked in the middle of the road. That there had been such a serious accident was bad enough; what was particularly upsetting was that the air ambulance and the road ambulance were stationary. That cannot be good news. I mean, ideally they both ought to be speeding away, because if they are not, what does that mean? I hope the poor victim was being stabilised in the road ambulance before being flown to hospital.I pray he/she makes a full and speedy recovery. It put the day in perspective– that person left their home this morning with no intimation of what was to come. The vase in the picture above is in the Met museum in New York. It is unattributed, but someone made it many centuries ago. Our work may or may not endure for that length of time, but we all leave invisible, indelible footsteps. So, gather ye rosebuds while ye may, be kind to those around you, forgive your enemies. I wish you all a whole bunch of ‘laters’ that stretch out for years to come.
Roobarb, Rheubarb -Let’s call the whole thing off
This is a picture of some of the 5 million apples given to me by my neighbour. Home-grown fruit and veg, what a wonder of nature. Today’s post has been sponsored by Maxine whose marvelous garden produce is pictured above. I woke up on Monday to find these goodies on my doorstep.The difference between fresh fruit from the garden/farm, and the supermarket fruit is incredible. And I speak as someone who is inordinately fond of Sainburys’ Braeburn apples which I have decided are the best after extensive, intensive testing. It’s lovely to receive some of the bounty of the county even when you are living in distinctly non-rural Londinium. The rhubarb is destined for a compote. I have had to limit my apple intake as I have now stripped two layers of enamel off my teeth. They’re just so gooood.
What Maxine lacks in house-sitting skills, she more than makes up for in excellent gardening skills.Tip of the day,Maxine: when the burglars turn up at 1am armed with crowbars, it is unnecessary to invite them in for a cup of tea. I know we are very polite and this is England, but there are limits……Thanks Maxine.
Grace & Favour
Another day of EU directives, toxicological reports and Pantone colours. The glamour of the skincare business just never stops. In one of the few minutes I managed to snatch, just to rest my poor brain from all this fluff ( heavy sarcasm), I was reading about a woman who hand-makes trugs and furniture from steamed and bent wood. Her work looks amazing , with form matching function. Her profile made it seem so effortless but now I have an insight into the ridiculous amount of work she must have done before it all took off. It caused me to look back on my own progress and years of work (picture wading through molasses while wearing waders and blinkers). That led to thinking about all the companies I’ve liaised with in starting this business. I was amazed when it occurred to me that most people are actually really helpful and encouraging. Even when it’s a huge corporation which is more at home dealing with multinational skin companies, their staff are usually really nice rather than not. I have to say it brought a tear to my hardhearted eye. It also makes me look at other people’s work and achievements with a new eye. Maximum respect to all the artisans out there who build their businesses from scratch, living on a prayer. I count myself lucky of course; I rely mostly on divine inspiration and God’s help in putting the right people in my path and taking the wrong ones out of it. So, uber-maximum respect to the Almighty. You rock!
What a week!
The title ‘what a week’ would make most Londoners think of the tube strike but believe it or not, the two days of the tube strike were the calmest days of my week. ‘How can that be?’, I hear you ask. You obviously do not live on Planet Alara. To describe this week as a truly bizarro one from beginning to end is an understatement. Having a bad week when every nutter in the city makes a beeline for you to have a pop is not odd in itself. We all have those. What made this one really odd is that every single time I had a bad experience, something really amazingly wonderful happened within the next hour. It was like living in my own personal rollercoaster. To all you wonderful, life-affirming peeps who made this a fab and groovy week, ta most awfully. In the spirit of keeping London weird, I see that Selfridges is already gearing up for Christmas. I have therefore decided to share the featured hipster with you, along with random photos that I like. Soon all the holidays will roll into one New year- Easter-Bank holiday-Christmas binge-fest that runs for 7 random days which leave a comatose nation behind. Have a lovely Boxing Day.
Neuroscience and Aromatherapy
ALARA APOTHECARY
LUXURY IN A JAR
SHOWERS OF PURE GOODNESS
Peaches, Lemon Verbena, Petrol, Freshly-mowed grass, Night-scented stock. Every single person has a set of aromas that make them inordinately happy. In fact, the loss of olfactory perception can be one of the first signs of some illnesses. Hope that fact helps the next time you’re struggling to breathe on the Victoria Line because of some soap-dodger! Congratulate yourself on your healthy senses instead. Some aromas can promise more than they deliver: coffee– it always smells great even if it tastes like dishwater. Some never let you down: bacon, roast chicken– I need say no more.
The senses of smell and taste are inextricably intertwined, and are as personal to each person as their fingerprint is. To say that this complicates matters when one is formulating a fragrance is a massive understatement. One of the hardest things I had to learn was not to compound scents based only on my preferences. The second was to learn to rely on people’s instinctive responses. I found that if you encourage people to dwell on a scent they hated at first smell, they begin to vacillate. However, they still hate it deep down and would never apply that scent, so you end up with a false positive. Of course, some testers are wonderfully brutal and honest (Thanks, the BC crew!!), and that makes life a lot easier for the chemist.
A smell can instantaneously transport you back to another place or time in a way that even music or words cannot. This can be pretty freaky because one often can’t pinpoint the source of the aroma but suddenly, there you are at the door of the principal’s office again. We all know nothing good ever came from THAT, except for you swots out there. So, stay safe. Confine yourself to the lovesome AlaraApothecary range of products and all will be well. Coming soon–the personalised sci-fi style inflatable Aromabubble. You never need fear the Victoria Line again………